Inside The Stuf

Next stop, OREO Way!
Celebrate the 110th anniversary of the OREO with our interactive museum. Located in New York City, visitors can take a ride Inside The Stuf. Experience a journey through the subway to reach your final destination, OREO Way, complete with a milk fountain and make your own OREO station.  

Scope: Brand Extension Concept, Naming, Logo, Art Direction, Exhibit Design, Collateral Design, 3D Build, Copywriting, Advertisements

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The Stork Collection / Packaging

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The Thorne Inn / UX/UI